Perth Media Adapters are now available as short films, as well as 600-word written columns.
Adapters is a Perth Media brand that profiles news stories about small businesses, start-ups and not for profit organisations in Australia. After one year trialing a successful written content service, the company is extending the Adapters service to video productions - Adapters Short Films.
Marina’s Ambrosia is the first one!
Adapters has profiled many dynamic people driving innovative Australia enterprises so far.
Some of these became subjects in the Adapters print series published online by WA Business News. They gave thousands of readers an insight into the people creating our new work environment.
Perth Media services have adapted and grown to meet rising demand for video production.
“We’re finding more and more clients want to use film to tell their stories and connect to customers ,” Ms Rocchi said.
“So we are offering clients the opportunity to make short videos about their products and services, at a modest fee. Many have tried to make films themselves at home, but found the quality has been poor and they appreciate the input of media professionals. It also saves them time and stress, they don’t have to worry about being amateur film makers now. They can just visit our Nedlands office, talk to an interviewer and our team with produce a fabulous short film.”
Client companies will be able to use videos on their websites and in media releases and social media and YouTube channels, knowing the material is professionally produced and edited.
“We expect our business community will be interested in this service as a means of keeping up with modern media,” Ms Rocchi said. “Client businesses evolve, and we must, too, if we are to offer a comprehensive, useful service.”
Perth Media, which is based in Nedlands, Perth, began in 2015 and is owned by Ms Rocchi, a former finance reporter. Her journalism experience took her from WA and into some of the world’s biggest financial publishing houses in Hong Kong and London.
“I imagine Perth Media will offer more media content services to dovetail with videos,” Ms Rocchi said. “We will be guided by feedback from clients. But what we can say is that we continue to see a big future for video, and we are improving our services to assist our clients connect with their customers and stakeholders.”
This article is one of many featured in 'Adapters', a series in WABN exclusively for Perth Media clients, profiling news of innovative small businesses, start-ups and not for profits.
Perth Media announced today it will be promoting Renascor Resources which has a globally-significant graphite project, Siviour in South Australia.
Perth Media managing director Cate Rocchi said: “We are delighted that Renascor and its MD David Christensen have chosen to work with our team of highly-skilled media experts.
“We are also looking forward to learning more about the future demand for graphite globally.”
Renascor (ASX:RNU) is one of three ASX-listed companies that Perth Media promotes to both media and investors, using a range of media and content services. The others are Bryah Resources (ASX:BYH) and Australian Vanadium (ASX:AVL).
Several short films on Renascor are soon to be released, as part of the first round of media work.
The new contract is significant. It is the first time Perth Media will work with an Adelaide-based resources company.
“We continue to organically grow as Perth Media’s reputation for good service, integrity and high-quality spreads,” Ms Rocchi said.
Corporate Film Making
In other news, Perth Media is currently producing several fully-scripted, corporate, films. They are used by customers as assets to ‘pitch’ to investors and potential clients. “Some of our productions have resulted in lucrative contracts for clients. Films are highly effective at succinctly communicating messages about what products/services are on offer,” said Ms Rocchi. “We are seeing companies spending $10,000-$20,000 on a corporate film resulting in landing contracts of many millions. But the quality has to be good, time has to be taken to write good scripts and film makers must be skilled.”
Beautifully shot short films can promote your company or organisation and Perth Media's employs some of Australia's most talented cinematographers.
Here is one for the WA rock lobster industry.